Panasonic
Market United has delivered the creative and backend to a number of Panasonic promotions over the past 3 years. One of the more interesting ones was done for Panasonic Shavers. The point of difference in this promotion is that it is a b2b promotion. The site provides incentives for sales staff to sell Panasonic shavers over other brands. The sales staff enters the type of shaver sold and the product code and receives points for the sale. This type of promotion has been very successful for many MU clients and has worked particular well when combined with a programmed learning or product knowledge enhancement element.




